By Martin Holoubek

iPhone 12 – The new iPhone for pros

The new iPhone 12 from Apple was presented on 13 October to raging applause. Every new device from the tech giant usually comes with a revolution in the design, technologies or use of these devices. As the computing power of the iPhone 12 is getting closer and closer to that of a full-fledged notebook, many new areas of application have emerged. In this article we would like to introduce you to some of these new uses and show you that iPhone 12 has the same capabilities as professional equipment.

In which versions is the new iPhone for professionals available?

The new iPhone 12 is available in four different versions, all of which naturally come with different prices and specifications. Before you can decide whether an iPhone can help you on your professional path, you should know what the individual iPhones are capable of.

iPhone 12 Mini

The iPhone 12 Mini is the smallest of the four smartphones with a display of only 5.4 inches. Yet even this small display has a very high resolution, allowing you to see the smallest details in your photos and videos.

The A14 Bionic Chip developed by Apple, which gives the new iPhone its power, is available in all versions of the phone. Therefore, the raw performance of the iPhone 12 Mini should match the other variants. However, iPhone 12 Mini loses 2GB of RAM memory compared to the Pro versions, which ultimately equals 4GB of RAM, the equivalent of an average notebook.

The smartphone has to make big sacrifices in the front camera, as many features are reserved for the Pro versions. Thus, the iPhone 12 Mini has to be content with a wide angle and an ultra-wide-angle mode. Other features, such as waterproof, the new Magsafe or 5G compatibility are available on all models. The iPhone 12 Mini can be delivered with 64 GB, 128 GB or 256 GB memory.

iPhone 12

The iPhone 12 is the standard version of the new iPhone, which is why the 6.1-inch display is noticeably larger than that of the Mini. The resolution of the Super Retina XDR display of iPhone 12 is even higher than that of the Minis, which is visible through even sharper details in your apps. The internal hardware of the Mini and iPhone 12 is the same, so you get the same A14 Bionic Chip and 4GB RAM. Also, the camera of the iPhone 12 is the same as the one of the Mini, so it can produce the same pictures with the same features. The memory configuration of the Mini and iPhone 12 are the same and the large iPhone weighs only marginally more.

iPhone 12 Pro

The big differences between the different models start as soon as we start dealing with the Pro models. The iPhone 12 Pro has the same dimensions as the iPhone 12 and also the same Super Retina XDR display with the same resolution. The Pro also has the A14 Bionic Chip for computationally intensive applications such as graphics, image and video editing. But that's where the similarities end.

The Pro version of the iPhone 12 offers twice the memory and 50% more RAM. This means that the iPhone 12 Pro has 6 GB of RAM, which corresponds to a rather powerful laptop, opening the door to many new and even more complex application areas. Furthermore, the camera of the iPhone 12 Pro is clearly superior. Although the same 12-megapixel camera is used, the Pro has a lot more features that lead to a much better picture. For example, the Pro has a LIDAR scanner that scans the area around the phone and can therefore take impressive pictures even in low light conditions. Furthermore, a 12x zoom is possible with the Pro, which is limited to 4x on the iPhone 12. Thanks to technical support and analysis of the images, the picture hardly loses sharpness, even at high zoom.

iPhone 12 Pro Max

The iPhone 12 Pro Max is the largest iPhone and therefore has the best resolution display. That means you can view images on a full 6.7-inch screen in the best quality currently available on a smartphone. The internal specifications of the Pro Max match those of the iPhone 12 Pro. So there are only differences in the display and features built into the camera.

The Pro Max gets an even stronger zoom factor and other features like Image Stabilization and Sensor Shift. These two features compensate for the swaying of the phone when you take a picture. So, you can take sharp pictures even from a moving car, without blurring or distortion of the image. That makes iPhone 12 Pro Max the best iPhone you can buy today.

Who is the new iPhone suitable for?

Now that you know which models of the new iPhone are available, we would like to show you for whom the new models are particularly suitable. As we focus on the professional use of the iPhone in this article, we will of course only look at this aspect of the new Apple smartphones.

Since every iPhone contains the same, very strong, A14 Bionic Chip, basically every iPhone is capable of performing demanding tasks such as image editing and video editing. The only difference is the additional 2 GB RAM and double the memory of the Pro versions. But you should not underestimate this difference. Increasing the RAM by 50% can help you multitask better on your phone and the extra memory allows you to store more data on your phone. This could significantly increase your productivity. If you want to use iPhone 12 for photos, you can of course take much better pictures with the many additional features.

However, you will have to weigh these advantages against the higher price of the Pro versions. To buy a Pro version, you have to pay well over 200 Euros more. We see it as a question of budget and usage intensity whether the advantages of the Pro versions are worth the higher price. The Pro versions are suitable for professionals who have the highest demands and the non-Pro versions for professionals with a smaller budget. However, every version of iPhone 12 is capable of doing professional work.

What are the professional advantages of the new iPhone?

New features that we have not yet discussed in detail include Magsafe and 5G. Magsafe is a new technology from Apple to connect accessories to the iPhone 12. Because the iPhone 12 has magnets built into its back, accessories such as chargers can be connected to the iPhone without a cable. In this way the Apple mobile phone can be charged without connecting a cable. This makes it extremely easy for you to charge the phone even when you are in the office. In addition, the charging times for the new Apple mobile phone are very short due to the new 15 Watt charger.

Due to the compatibility with the new 5G network, the iPhone 12 reaches internet speeds on the go, which you normally don't even get at home or at work. 5G should be able to download 1 to 3 Gbit per second in the first phase. This means that the new network is many times faster than all other possibilities. Later, when the system is more mature, even 10 times the current speeds should be possible, making the mobile connection of the iPhone 12 faster than the Internet connection in the office. Data can be received and sent anywhere in seconds. You can certainly imagine how much this would make your working day easier.

How to use the new iPhone professionally?

The first obvious professional use of the iPhone 12 is in photography. The iPhone 12 is able to shoot 4K videos and is also able to take pin sharp pictures. If you get the Pro version of iPhone 12, you'll also be able to take perfect pictures in low light and from far away. For professional photographers, but also for agencies that very often have to produce and process visual content for their clients, the new iPhone is therefore worthwhile. Professionals can use the iPhone 12 as a spare camera or even as a main camera to create impressive pictures or even shoot entire movies, as Apple has already done itself.

Furthermore, it is also possible to edit these high-resolution media directly on the new iPhone 12. Thanks to the strong chip, the large RAM and the enormous flash memory, photos can be processed and rendered quickly down to the smallest detail - without having to transfer the photos to a computer. This way you can edit your photos outside the office and save a lot of time.

You can also use iPhone for your everyday office work. With an ultra-fast Internet connection, you can hold online meetings from anywhere and never worry about a bad connection. You also have your own small laptop in your pocket, which allows you to process, receive and send data on the go. For example, you can prepare a presentation during a train ride without having to take a large laptop with you. Especially for people who travel a lot, the new iPhone can be a very good acquisition.

Of course, there are many more applications of the new iPhone in a professional environment, which will certainly be enhanced by new apps in the future. Therefore, the new iPhone is a future-proof smartphone which will allow you to be even more productive in your everyday work.

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