The challenge

five seasons, founded by our CEO Martin Holoubek, is a digital business consultancy from Austria, specializing in helping freelancers and entrepreneurs establish and showcase an exclusive premium brand. The goal is to emotionally charge the brand and transform potential prospects into lucrative customers. As a design and branding agency, we enthusiastically support our sister company in developing this business idea by implementing the entire brand strategy, logo and brand design, brand website, and landing pages, as well as comprehensive marketing, to stylishly position the brand as an expert in the market and win customers automatically.

Year

Since 2023

Client

five seasons consulting GmbH

Services

Strategy, Digital Branding, Webdesign, Online-Marketing

Innovative

The solution

At the project's outset, we developed a detailed brand strategy with clear positioning and a corresponding design strategy in an extensive kick-off workshop, giving the brand design a modern, stylish, and sporty appearance with exclusive elements and dynamic motion design. This, combined with a sales-psychologically founded concept for the brand website and landing pages, is intended to emotionally engage potential customers and digitize customer acquisition. Our content team created professional photos, reels, and sales videos, consistently used across all digital channels. The copywriters created targeted content and, in cooperation with the design team, an expert report that serves as both a physical icebreaker and an online lead magnet. The brand website stands out for its high-quality design and aims to build long-term customer loyalty through brand value enhancement and expert positioning, with a focus on building trust. Additionally, we developed sales-psychologically optimized landing pages that captivate customers through direct addressing and storytelling. This strategic combination enhances the magical effect in digital marketing.

Creative

The result

Through close collaboration and ongoing consultations with our executives, we have created an outstanding digital masterpiece for five seasons. Insights from the strategy workshop were compiled into a blueprint, a magazine that consolidates the complete strategy, brand, and web design, including all content and design elements, serving as a marketing guide for the customer. Our design features stylish minimalism and exclusive elements, complemented by high-quality content and top-notch motion design, emitting quality and dynamism. In developing the digital presence, we emphasized intuition and sales-psychological principles, as well as trust-building content like case studies and personal branding, to highlight Martin Holoubek's authenticity. Texts and creatives were strategically designed for various channels, and all advertising measures, including tracking, were implemented. Continuous website maintenance and SEO initiatives enhance visibility and customer acquisition. Our holistic digital brand presence positions five seasons and Martin Holoubek as market-leading experts, boosts brand value, and attracts targeted customers – designed by PIXIT.