79degrees
Success in business with peak performance and proven systems.
The challenge
79degrees, founded by successful multi-entrepreneur Milan Milić, is a digital business consultancy from Switzerland. It supports freelancers and entrepreneurs with a high-performer mindset and proven tools from over 20 years of experience to scale their businesses and promote growth. As a design and branding agency, we accompany the development of this new business idea, taking charge of the brand strategy, logo, and brand design, as well as comprehensive marketing, to establish the brand as an expert in the market and generate digital customer inquiries automatically.
Year
Since 2023
Client
79degrees AG
Services
Strategy, Digital Branding, Webdesign, Online-Marketing
Innovative
The solution
At the project's outset, we developed a detailed brand strategy with a clear positioning and an exclusive design strategy in a multi-day kick-off workshop, giving the brand design a modern, stylish, and sporty appearance. The goal was to build an emotional connection with potential customers using a sales-psychology-optimized concept for the brand website and landing pages, automating digital customer acquisition. Our content team produced professional business photos, reels, and sales videos in Switzerland, used consistently across all digital marketing channels. Additionally, the copywriters crafted tailored texts and, in collaboration with the design team, created an expert report used both as a physical icebreaker and online as a lead magnet. The digital brand presence, consisting of the brand website and several sales-psychology-optimized landing pages, aims at building trust and long-term customer loyalty by positioning the brand as an expert and directly addressing customer needs and problems.
Creative
The result
In close collaboration with Milan Milić and his team at 79degrees, we created a modern digital masterpiece. The strategy workshop resulted in a blueprint in magazine form, combining strategy, brand, and web design with all content, serving as a marketing guide for customers. Our design merges exclusive minimalism with stylish elements, high-quality content, and motion design, conveying quality, dynamism, and progress. In developing the digital presence, we considered sales-psychological principles and focused on trust-building measures like case studies, testimonials, and personal branding to enhance the brand value of 79degrees. A particular focus was on authenticity, accurately representing Milan Milić's personality. We created audience-targeted texts and creatives, established advertising channels, and ensured ongoing website maintenance as well as SEO and advertising campaigns to boost visibility and customer inquiries. Our comprehensive digital brand presence successfully positions 79degrees and Milan Milić in the market, enhancing brand value and consistently attracting the right customers – designed by PIXIT.
